WEBVTT

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This is a fictional

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client-pitch demonstration.

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ClearBrief is a concept for small

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agencies that need a usable

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brief before a project begins.

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Picture the first meeting:

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the reference files

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are in several messages,

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the audience is described

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differently by two people,

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and nobody is certain who

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approves the final work.

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The proposed change is deliberately small.

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Put the audience,

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the deliverables,

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the source material,

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and the approval owner

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in one shared brief.

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The team checks the missing

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information before starting,

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and records changes when

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the client makes a new decision.

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We are not promising fewer

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revisions or a faster delivery.

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Those would need evidence.

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The proposal is one pilot project,

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with an agreed review of which fields

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were complete and why revisions happened.

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If that review helps both

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teams make clearer decisions,

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discuss the next project.

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For now,

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the request is simply to choose

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one brief and review it together.